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Weyerbacher, in their rolling effort to rebrand all of their beers, has recently submitted their label for their Autumnfest seasonal beer. The beer, a neo-German Oktoberfest brew, is around every August through November. The new label is a fresh take on the previous one which features a scarecrow and a crow with a farm and barn in the background. The new label more prominently features the scarecrow and crow in a field in the same kind of soft, oil-painted technique that the new labels have taken on.
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Nice art, and a successfully non-creepy scarecrow (not an easy thing to pull off). The new brand is definitely mature.